Normalising the Welsh language in Digital Marketing

Adain will help businesses within the ARFOR area to strengthen their digital presence in the Welsh language and creating relationships with other businesses. There are many businesses that interact in Welsh face to face with their customers but have trouble maintaining that bilingualism when it comes to offering the same service and maintaining the same relationship with their customers in the digital space.

They will trial interventions with 4 organisations of a diverse nature and cross-border, by creating a package of support tailored to their individual needs. Each package will offer digital marketing support and guidance that responds to their needs in the field in order to raise their digital profile in the Welsh as well as putting them in contact with a business/influential individual that could strengthen their brand.

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